Grand Rapids, Michigan: Luce Furniture Company, (n. d.). Ca late teens, early 1920s. 122, [1 (blank)] pp. Frontispiece of the factory. Oblong folio: 12-1/8" x 15-7/8". Black cloth spine over patterned-paper wrapped boards. Printed red title label to front cover. Volume professionally refurbished by Cori Reisbord. A solid VG example. Item #47174
"The Luce Furniture Company began its business career under the name of the McCord & Bradford Furniture Company, in the year 1878. Its first factory operations were in the old factory building of the Grand Rapids Cabinet Company on Ottawa avenue. The business of the company at the beginning was confined to the manufacture of folding tables, after a patent obtained by John Bradfield. Shortly after the manufacture of bedsteads, in ash and maple, was added and the plant of the company enlarged. This was continued for a year or more, when the company entered largely into the manufacture of medium priced furniture for the bedroom. Later the immense and modern plant on Godfrey avenue was erected and the name was changed to the Luce Furniture Company. The factory since has been increased by approximately one-third its original floor space and the company has been generally known as one of the largest manufacturers of exclusive bedroom and dining room furniture in the world." [Luce On-line History].
Uncommon trade catalogue from this prominent 20th C manufacturer of home furniture.