Curtis Publishing Co., 1958. 1st Printing. Broadside, color lithographed. Artwork by John Falter. 28" x 21-3/4". Now housed in an archival mylar sleeve. Fold-lines, horizontal & vertical. Small wear spot in center at fold-line crossing. A VG copy. Item #46707
Falter was a mainstay artist for the Post, with his first Saturday Evening Post cover appearing September 1, 1943. So began a 25-year relationship with the magazine, for whom Falter produced over 120 covers until the editors changed its cover format to photographs. [Wiki]
This poster a remnant of a bygone era, representing the 50s heyday of the weekly magazine, a publishing phenomena rendered obsolete by the advent & proliferation of television.